Guides & answers
Everything we have written on AI visibility.
Plain-English guides and answers on getting your business named by AI, what AI can do for a small business, and what it costs. Pick a question and dig in.
Answers to buyer questions
The questions business owners actually ask when they are ready to act.
How do I get my business to show up in ChatGPT and AI search?
To show up when someone asks ChatGPT, Claude, Perplexity, or Google's AI Overviews about your industry, your site has to be readable to AI and trusted by the sources those tools pull from. Here is what that means and where to start.
How much does an AI consultant cost for a small business?
Independent AI consultants commonly charge $150 to $500 an hour, and project engagements often run $5,000 to $50,000, with retainers on top. Here is what drives the price, the pricing models, and how Altaway keeps it simple.
Is an AI consultant worth it for a small business?
An AI consultant is worth it when the setup pays for itself in time or money saved and you own what gets built. Here is how to run the payback math, when to skip it, and what to buy.
AI consultant hourly rate vs fixed project pricing: how to choose
Hourly AI consulting commonly runs $150 to $500 an hour; a fixed small-business project often lands in the low tens of thousands. Here is when each model fits and how Altaway prices it.
AI consultant day rate and project pricing (US, UK, Australia)
AI consultant day rates run about 500 to 2,000 pounds in the UK and roughly $1,200 to $4,000 in the US for independents, with project fees on top, and Australian rates land in a similar band. Here is how the pricing models compare, how to judge a quote, and how Altaway works with UK and Australian clients.
Do I need an AI consultant, or can I do it yourself?
Do it yourself when it is a single standalone tool. Hire help when AI touches your customers, core processes, or data, or when you need it working in weeks. Here is the line.
How do I get my business recommended by AI?
AI recommends the businesses it can read clearly and trusts most, based on reviews, consistent listings, and credible mentions across the web. Here is what drives an AI recommendation and how to earn it.
What can AI actually do for my small business?
AI can take over the repetitive work that eats a small business owner's day, drafting emails, handling invoices, pulling reports, scheduling, and following up on leads, saving hours a week. Here is where it helps most and how to start without wasting money.
AI employees for small business: what they do and how to hire them
AI employees for small business are software workers that answer leads, follow up, book jobs, and handle bookkeeping. Here is what they do and how to hire them.
AI bookkeeper for small business: what it does and how it works
An AI bookkeeper for small business keeps cash, expenses, and receivables current, flags overdue invoices, and works with a person approving the numbers.
AI appointment setter: book more leads without adding staff
An AI appointment setter calls or messages a new lead within minutes, has a real conversation, and books the visit. Here is how it works and what it costs.
A done-for-you AI receptionist for your business
A done-for-you AI receptionist is an AI employee that answers every email, text, and message in your voice, so nobody waits and nothing is missed.
AI accountant for small business: clean books without the overhead
An AI accountant for small business turns receipts, invoices, and statements into clean, tax-ready books, with a person approving anything that matters.
AI reports analyst: know your numbers without building reports
An AI reports analyst is an AI employee that watches your jobs, sales, and cash and sends a plain-English readout, so you know your numbers without dashboards.
AI revenue specialist: find the money your business is owed
An AI revenue specialist reads your completed jobs, invoices, and claims, finds work you never billed for, and drafts the recovery case for your approval.
Guides
What GEO and AEO are, how they differ from SEO, and whether SEO is dead.
What is GEO? Generative engine optimization, explained
GEO (generative engine optimization) means getting your business named and cited by AI tools like ChatGPT, Claude, Perplexity, and Google's AI Overviews. Here is what GEO means, how it works, and how to start.
What is answer engine optimization (AEO)?
Answer engine optimization (AEO) is the work of getting your business handed back as the answer by AI assistants and search, not just listed as a link. Here is what it means and how it relates to GEO and SEO.
What is AI visibility?
AI visibility is how easily AI tools like ChatGPT, Claude, Perplexity, Microsoft Copilot, and Google's AI Overviews can find, understand, and name your business. Here is what it means, why it matters, and how to check and improve it.
GEO vs SEO: what is the difference?
GEO competes for the single answer an AI gives. SEO competes for a list of links. Here is how generative engine optimization and search engine optimization differ, where they overlap, and why you need both.
Is SEO dead because of AI?
No, AI did not kill SEO, but it changed what winning looks like. AI answers now sit above the links and cite the pages search already trusts. Here is what actually changed and what still works.
Reference and research
Definitions and data to go deeper.
AI visibility glossary
Plain-English definitions of the terms behind AI visibility and generative engine optimization: GEO, AEO, AI Overviews, llms.txt, structured data, and more.
Research: the state of AI visibility
Our benchmark of AI-visibility companies, including whether the agencies selling this work pass their own test.
See where you stand with AI.
Get a free read of how AI sees your site today, then decide what to do about it.